The professional body for whole life management of physical assets

The Big Picture

The Big Picture is a visual tool for starting conversations about Asset Management within your organisation as well as with customers, suppliers and wider stakeholders. The intention is not to provide a guide of how to ‘do’ Asset Management, but rather to capture what it feels like, depicting the cultural and technical barriers. It is the result of stories shared by hundreds of IAM members over a series of workshops.

The Big Picture comes with a pack of materials explaining the structure and key points of Asset Management, designed to be accessible to professionals across all organisations.

 The Big Picture Pack includes:

5 “The Big Picture” posters
5 “What is Asset Management?” posters

2 How to use “The Big Picture” Guides
2 Printed video transcripts for “What is Asset Management?”
2 Printed video transcripts for “The Big Picture”
2 USB sticks with:       - How to use “The Big Picture” Guide (PDF)
                                   - “What is Asset Management?” (Video and Transcript)
                                   - “The Big Picture” (Video and Transcript)


The Big Picture Bundle is also available and consists of 5 x The Big Picture Pack.

(members only)



Explanation Video: What is Asset Management? Explanation video: The Big Picture

We welcome your feedback on the Big Picture project, please follow the link below and complete the form. 

The IAM would like to thank Network Rail and Visual Meaning for supporting the Big Picture project:


Helpful resources

  • Asset Management an Anatomy V3
    This publication provides an appreciation of asset management: what it is, what it can achieve; the scope of the discipline and a description of the fundamental concepts and philosophy.

  • Competences Framework

    This publication describes what people working in asset management should be able to do and what they ought to understand, covering a wide range of disciplines.
  • IAM Qualifications

    The IAM Certificate – for new entrants and those with some asset management experience seeking to achieve formal recognition of their knowledge and experience.
    The IAM Diploma – for those with prior knowledge and experience or being prepared for/  recently appointed to specialist or management roles in asset management.
  • Endorsed Trainers

    The IAM Endorsed Training Scheme assists potential clients in finding suitable and reputable training providers. Our scheme is designed to be transparent and open to all.
  • IAM Events

    The IAM is involved in a range of events, organised by the IAM or its partners. The IAM also endorses events with objectives that align with those of the IAM and which are beneficial to our members.
  • Contact Us










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